This study examines the economic losses caused by urban fooding. It begins by identifying components of economic losses (i.e. direct costs and indirect costs) at different stages of the food (i.e. before, during and after) and then using appropriate ex-post and ex-ante estimations to measure economic losses. The opportunity-cost method was at the centre of economic analyses. In addition, factors affecting household economic losses were also assessed in the study. The study interviewed 250 households in fooded areas in Can Tho City, Vietnam. Results show that total annual economic losses due to fooding were US$ 642 per household which represented 11 per cent of each household?s annual income. Ninety per cent of economic losses were indirect costs. Total annual indirect costs per household were US$ 578 and for before-, during- and after-food periods were US$ 19, US$440 and US$ 118 respectively. Meanwhile, total annual direct costs per household were US$ 64 and US$29, US$19 and US$ 16 respectively for before-, during- and after-food periods. Put differently, in the before-during-after food analysis framework, results show that total annual before-food costs were US$ 48, of which direct costs were US$ 29 and indirect costs were US$ 19. Total annual during-food costs were US$ 460 in which direct costs were US$ 19 and indirect costs were US$ 441. Total annual after-food costs were US$ 134, of which direct costs were US$ 16 and indirect costs were US$ 118. It also revealed that there were differences in cost structure at different stages of fooding. Results indicate that public awareness or concern levels regarding urban fooding, respondents? education status, household location and the probability of moving to another place to avoid the food were factors statistically affecting the economic losses due to the food.